No. 136

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Decision making

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6 min read

The two-door test, and where it breaks

Most decisions are easy to undo. The trouble starts when we treat the hard ones the same way.

Sarah Thompson

Sarah Thompson

Editor

A lot of good advice about decisions comes down to one question: can you walk back through the door? If a choice is easy to reverse, make it quickly and learn. If it is hard to reverse, slow down and think.

It is a useful test. I use it every week. But after a year of watching teams apply it, I think most of us are worse at sorting the doors than we believe.

Where the test works

For most product and operational choices, it works beautifully. Which tool to try, which feature to ship first, which supplier to test for a month. Treating these as reversible removes a huge amount of anxiety and speeds a team up more than almost anything else.

The teams that move fastest are not reckless. They have simply agreed, out loud, that most of their decisions are cheap to undo, and they behave accordingly.

Where it breaks

It breaks in three places, and they look alike from the outside.

  1. Decisions that are technically reversible but socially expensive, like a reorganization or a public price change. You can undo them. People will remember that you did.

  2. Decisions that quietly become permanent through use, like a data format or a contract template. Each month of use makes the door a little heavier.

  3. Decisions about people. Hiring and letting someone go can be reversed on paper. In practice, both leave marks.

The question is not whether you can undo it. It is what undoing it would cost, and who pays.

A better version of the test

When a decision feels like a two-way door, I now ask a second question: if we reverse this in six months, what will it have cost us, in money, trust and attention? If the answer is “almost nothing,” go. If the answer involves anyone’s trust, slow down, even if the paperwork is easy.

It takes about thirty seconds, and it has saved me from a few doors that only looked open.

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